Joseph BakerWhat can (traditionally) publishing a book lead to?You have a message to share with the world. You’ve been told “You should write a book!” many times.1 min read·Oct 26, 2022----
Joseph BakerThe market votes with their dollars.The “Court of Last Resorts” is the market.1 min read·Aug 16, 2022----
Joseph BakerMarketing Budget vs. Allowable Marketing ExpenseFiguring out how much to spend on your marketing efforts can be a bit confusing at times.·1 min read·Aug 15, 2022----
Joseph BakerBecome the only KNOWN source.It’s not likely that you are the ONLY person in the world offering your exact product/service.·1 min read·Aug 11, 2022----
Joseph BakerA Sobering Reality: The Market DecidesIn an ideal world, you are passionate about the products/services that you provide.·1 min read·Aug 10, 2022----
Joseph Baker“Refer a friend” vs. “Gift a friend”Referral/Word-of-Mouth marketing is the most powerful marketing on the planet.·1 min read·Aug 9, 2022----
Joseph BakerRight Time. Right Message.A few days ago, I saw an ad in the top right corner of my Facebook feed.·2 min read·Aug 8, 2022----
Joseph BakerTrying-on your customers’ shoes.When examining a business’ marketing materials, there is always a “better way” in which they could have presented themselves and their…·2 min read·Aug 5, 2022----
Joseph BakerI recently bought a house.Being the first home that I have owned, I admit, I’m a “newbie” when it comes to dealing with home services providers on the receiving end…·2 min read·Aug 4, 2022----
Joseph Baker2 ways to have the lowest priced product/service in your market.There are 2 ways to have the lowest priced product/service in your market.·2 min read·Aug 3, 2022----